The project strategy is simple and easy to access, as everything will be showcased on the Instagram account. From the first intention of casual scrolling through the Instagram account, viewers (a.k.a Instagram users) are able to understand and digest the information bit by bit.
The folktale legends are the secondary component in the feed post. 5 legends are introduced such as Yan Luo Wang, Zhong Kui, Meng Po, Hei Bai Wu Chang (Black and White Impermanence) and Niu Tou Ma Mian (Ox-head and Horse-face). The taboos and supportive contents are to compliment the introduced 18 levels of hell as a tertiary component in the project. It also acted as a breathing / breaking space to sort of pausing a gap between one level to another. The myths here are to provide the knowledge of what should we avoid gifting, practicing and performing in daily life. The intention here is to inherit the traditional taboos that are being undervalued over the years. It also show how ancestors educate and guide younger generation in treating anyone good and respect each other in a understandable proper manner.
List of 18 Levels of Hell Punishment. Every level of hell is being introduced with consistent arrangement, such as from overall level number + Chinese and English level name + a still image of the designed character.
AR Game Design & Coding (Spark AR). Moving on, the AR filter publication is added to engage more users as well as followers to try out the Ghomie catching mini game. The game acts as a new interpretation of "ghost hunting", thus users can experience the mysterious feeling of "using devices to search around your existing area that pops up virtual objects that can be seen in the physical space". I am glad that the impression is very high, even higher for the filter 1 although both having similar content but different types of Ghomie (different level of ghost characters).
AR Filter UI:
Compilation of frame-by-frame Ghostie series: